It is undeniable that we are living in such an age where people are virtually connected to each other like a train to its track. Influencer?

You build a perspective about a thing based on your experiences, knowledge, and interactions with society and people. This helps in writing.

Stories have always been an integral part of our lives. Several societal rules and principles are based on uncountable immortal stories.

Earlier, when online shopping was not that prevalent, consumers tend to rely on their social circle. But what is the story of today?

Brands have been using this strategy called gamification to build a follower army around its brand. So what's so thrilling about it?

Is Brand Awareness is just about marketing and making some advertisements? Explaining what needs to be done before going into a campaign.