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How does Customer Lifetime Value help to grow your company? (12 points)

  • Writer: BigTree Marketing Consultants
    BigTree Marketing Consultants
  • Nov 24, 2020
  • 1 min read

There are two ways to grow your business.


♊The first is to acquire new customers.


♊The second is to focus on retaining existing clients and increasing their lifetime value (CLV).


So, How can we really increase CUSTOMER LIFETIME VALUE?


This is the most crucial question to every business who knows that retaining a customer is much easier and cheaper than acquiring a new customer.


12 Points to remember: 👇🏼


  1. Improve the Customer Onboarding Process

  2. Provide Value-Packed Content That Keeps Customers Engaged

  3. Offer High-End Customer Service

  4. Build Relationships

  5. Listen to Your Customers – Collect Actionable Feedback

  6. Detect Common Pain Points & Provide Solutions

  7. Offer Your Clients a Personalized Experience

  8. Use Customer Success Software

  9. Encourage Customers to Switch to an Annual Billing Cycle

  10. Expansion Revenue – Upsell and Cross-Sell

  11. Implement a Dunning Management System

  12. Increase Your Pricing


Simple yet very effective 12 points to consider to increase the customer lifetime value that helps in growing your business.


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